Social & Community Executive

As a Social & Community Executive, you will be responsible for managing the brand’s social media channels, engaging with our community, and ensuring our platforms deliver best-in-class content and engagement. You’ll have a hands-on role in content scheduling, community management, and trend spotting, helping to grow and nurture our social presence. This role is perfect for someone passionate about social media, digital culture, and building meaningful connections with an audience

KEY RESPONSIBILITIES

SOCIAL MEDIA MANAGEMENT & SOCIAL EXECUTION

• Own the day-to-day management of all social media platforms (Instagram, TikTok, YouTube, Threads, etc.), ensuring content is scheduled, published, and optimized for each platform.
• Support the execution of the social media content calendar, ensuring posts align with key brand and marketing moments.
• Assist in creating and briefing engaging content in collaboration with the creative team, ensuring it reflects the brand’s tone of voice and aesthetic.
• Monitor platform performance and adjust tactics accordingly, ensuring our content stays highly relevant and engaging.

COMMUNITY ENGAGEMENT & GROWTH

• Manage and respond to community interactions, ensuring that all comments, DMs, and brand mentions receive an on-brand response.
• Identify key brand advocates and superfans, engaging with them to foster deeper brand loyalty.
• Manage the execution of social competitions including creating T&Cs, picking winners and the fulfilment of their prizes.
• Proactively participate in cultural conversations relevant to the brand, ensuring we have a voice in the most important online discussions.
• Flag and escalate any potential brand risks, customer concerns, or reputation management issues.

TREND SPOTTING & CONTENT IDEATION

• Stay up to date with emerging social trends, platform updates, and viral moments, proposing creative ways for the brand to participate.
• Source and curate user-generated content (UGC) to enhance brand authenticity and credibility.
• Work closely with the creative and marketing teams to test and implement new content formats.

SOCIAL MEDIA ANALYTICS & REPORTING

• Track key performance metrics across social platforms, providing insights on engagement, reach, and audience growth.
• Share learnings on what’s working, what’s not, and propose data-driven recommendations to improve performance.

SKILLS, KNOWLEDGE AND EXPERIENCE

• A passion for social media and digital trends.
• Strong written communication skills, with the ability to craft engaging and on-brand copy.
• Highly organised with attention to detail in scheduling and content planning.
• Experience using social media scheduling tools (e.g., Later, Sprout Social, or native platform tools).
• A keen eye for visuals and an understanding of what works best across Instagram, TikTok, and emerging platforms.
• Experience in social media or community management

OUR PERKS

• 25+ Days Holiday: Start with 25, earn one for every year's service (up to 5)
• Extra Holidays: Option to buy up to 5 additional days.
• Community First Day: A day to support a cause you love.
• Bonus Scheme: Rewards for your hard work and success.
• Family Leave: Enhanced support for new parents.
• EV Scheme: Drive electric with salary sacrifice options.
• Financial Coaching: Guidance to boost your money mindset.
• Flexible Religious Holidays: Flexibility to honour days that matter to you.
• Flexible Working: Flexi start and finish times with the option to work one day per week from home.
• REFY Product Perks: Annual allowance, exclusive discounts, and be the first to try new REFY products before any launches!
• Regular Social Events: Team-Building days and seasonal parties.
• Career Growth: Tailored training and development opportunities.
• Vitality Health Insurance: Health coverage with added benefits.

ABOUT REFY

Aspirational Yet Understated: We are an aspirational brand and workforce that pushes boundaries and disrupts the market in an understated way
Community First: We prioritise community and collaboration
Lead Don't Follow: We champion innovation and initiative, creating an environment where people are empowered to lead and bring ideas to the table
Live. Laugh. Love: We believe in fostering a positive and enjoyable work environment, promoting a healthy work-life balance and encouraging laughter and love along the way
Your Most Confident Self: We believe in empowering our team members to bring their most confident and authentic selves to work.

REFY are committed to fostering a workplace culture that embraces diversity and promotes inclusion. We are committed to providing equal opportunities for all employees, workers and job applicants regardless of gender, sexual orientation, marital or civil partner status, gender reassignment, race, religion or belief, colour, nationality, ethnic or national origin, disability or age, or pregnancy. Our goal is to create an environment where everyone feels confident and empowered to lead with their ideas and contribute a unique perspective.

Department

Marketing

Employment Type

Full Time

Location

Manchester

Workplace type

Onsite