Sales & Marketing Director

Become part of our SWARCO team as

Sales & Marketing Director

Location: Hemel Hempstead, England, United Kingdom | Full-time | Remote

Company Description

At SWARCO Smart Charging, we shape the future of sustainable mobility. As part of the global SWARCO Group, we develop and deliver intelligent EV charging infrastructure and services that support the transition to cleaner transport. Our solutions help customers deploy reliable, scalable charging networks that enhance accessibility and reduce environmental impact. Join our collaborative team, innovating for smarter, greener cities globally.

Challenge

What You Will Do

We are looking for a commercially driven and strategic Sales & Marketing Director to lead the growth and expansion of our EV charging and smart infrastructure business across the UK. This is a home-based role with regular travel to customer sites, industry events, and company offices.

This senior leadership position will play a critical role in accelerating revenue growth, expanding market share, and strengthening customer relationships within the rapidly evolving EV sector. The role will lead the development and execution of sales and marketing strategies, oversee key account management and business development activities, and inspire a high-performing commercial team to exceed ambitious growth objectives.

You will champion a culture of customer excellence, collaboration, and continuous improvement while working closely with internal stakeholders to ensure successful delivery of customer solutions. The role requires exceptional leadership, commercial acumen, and a strong understanding of the EV charging and sustainable transport markets.

Key Responsibilities Include

Leading the sales & marketing strategy and commercial growth of the EV charging business

Delivering revenue, profitability, and market share objectives

Identifying and securing new business opportunities across public and private sectors

Developing strategic partnerships with key customers, stakeholders, and industry partners

Building, mentoring, and leading a high-performing sales and marketing teams

Driving customer engagement and ensuring exceptional customer satisfaction

Collaborating with operational and project delivery teams to ensure successful customer outcomes

Supporting the strategic growth and long-term vision of the business

Promoting a positive, high-performance sales and marketing culture across the organisation

On a Day-to-Day Basis, You Will

Develop and deliver sales and marketing strategies to drive revenue growth and market expansion

Manage sales pipelines, forecasting, and performance against commercial targets

Build and maintain strong relationships with key customers, partners, and industry stakeholders

Identify market trends, competitor activity, and new business opportunities within the EV sector

Collaborate with operational teams to maximise commercial opportunities and customer value

Report on sales and marketing performance, providing insights and recommendations to senior leadership

Lead, develop, and grow a high-performing sales and marketing team

Represent the business at industry events, customer meetings, and networking opportunities

What We Offer

As well as providing a competitive salary and benefits package, we actively promote a collaborative and supportive working environment where employees can thrive and develop their careers.

You will also receive

Competitive salary

Bonus package

Company car / car allowance

Company pension contributions

25 days holiday plus bank holidays

Birthday day off

Employee Assistance Programme

Life assurance

Career development and leadership opportunities

Flexible home-based working with travel

Profile

Essential

Proven experience in a senior sales leadership role with responsibility for driving significant revenue growth

Strong commercial and financial acumen, including forecasting, budgeting, and P&L accountability

Demonstrable success in developing and executing strategic sales and marketing plans

Experience managing complex sales cycles and high-value commercial contracts

Strong leadership, negotiation, and relationship management skills

Excellent communication and presentation skills at executive level

Ability to build, motivate, and develop high-performing sales and marketing teams

Experience using CRM systems and sales reporting tools

Strong analytical and strategic decision-making capabilities

Full UK driving licence

Desirable

Degree in Business, Sales, Marketing, Engineering, or a related discipline

Experience within the EV charging, renewable energy, smart infrastructure, or transportation sectors

Strong understanding of public sector procurement and framework agreements

Experience selling infrastructure, technology, or energy solutions

Knowledge of Salesforce or equivalent CRM platforms

Established network within the EV, fleet, local authority, or transport sectors

Experience working within a fast-growth or scale-up environment

Strong coaching, mentoring, and talent development capability

Benefits

Interested?

Please apply by clicking on the apply button.

We have a PSL of trusted long term recruitment partners and will not be working outside of this

Applications are reviewed on a rolling basis, and we reserve the right to interview and appoint before the advertised closing date. We therefore encourage early applications to avoid disappointment.

Successful candidates must have the right to live and work in the UK at the commencement of employment. We are an equal opportunities employer committed to creating an inclusive workplace where everyone can succeed.

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SWARCO is growing. Grow with us. The online application can be submitted with just a few clicks. We look forward to new talents who will help us shape the mobility of tomorrow.

SWARCO Smart Charging

Maylands Avenue

Hemel Hempstead

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