Product Specialist, Motorcycling

Are you a motorcycling expert with an interest in equipping bikers with the best kit to allow them to enjoy their passion? Here at MCN we’re on the lookout for a Product Specialist to join our team and add to our product review offering, working primarily on motorcyclenews.com and occasionally in print too.

This is mainly a digitally focused role, and you will be writing and updating our industry-leading content to keep it as fresh and relevant as possible. This could also involve testing products yourself online and in print, if applicable to the successful candidate.

Whether you’re experienced or newly qualified, what really matters is a genuine passion for motorbikes and the gear that comes with the ride - from helmets to disc locks. You should be able to talk kit with confidence and enthusiasm. Strong spelling, grammar, attention to detail, and a hunger to learn are key traits we value in this role.

Experience with digital writing, CMS platforms, and a basic understanding of SEO would be a plus, but we're also happy to provide training for the right person.

You will have the opportunity to have a hybrid working model, with 2 days per week working from our Peterborough office and the rest working from home.

Our Team:

Although a part of the wider Motorcycling Content Hub, working on products we are a team of four, united by our passion for motorcycling and the gear that helps us enjoy our passion! We’re friendly, inclusive, and full of energy, we thrive on collaboration and welcome fresh ideas with open arms. Innovation is encouraged within the immediate and wider team, and when a new approach works, we’re quick to adopt it into our best practices - because we believe in evolving together.

Main Responsibilities

• Create and edit content designed to deliver affiliate revenue and rank in search results
• Help affiliate activity across Bauer’s portfolio through sharing best practice
• Research and source new affiliate opportunities on Bauer brands and beyond
• Work to agreed key performance targets
• Deliver weekly progress and activity reports for all product content
• Stay up to date with the latest affiliate marketing trends
• Collaborate with colleagues to create additional affiliate marketing content
• Support meeting the ROI and sales targets through affiliate channels and partnerships
• Develop working relationships with relevant colleagues to ensure access to print content
• Build a high-quality working relationship with external partners

Person Specification

• Knowledge of motorcycling kit and the media landscape
• Strong written and verbal communication skills
• A keen interest in content creation and the wider digital and biking industries
• A strong understanding of SEO
• Extensive experience in navigating the Amazon website
• A strong working knowledge of Microsoft Word and Excel
• Strong people skills
• Desirable - some experience in working with a content management system (CMS)
• Desirable – experience in using image editing software
• Desirable – a working knowledge of major analytics programs e.g. Google Analytics
• Desirable - a working knowledge of affiliate marketing and online partnerships/trends
• Desirable - experience in driving affiliate revenue in an agency/retailer or publisher environment would be a bonus

Closing Date: Sunday 13th July