Digital Marketing Specialist (FTC 6 Months)
DFDS
Date: 7 hours ago
City: North Shields, England
Contract type: Full time
Do you want to be a valued part of the critical infrastructure that serves communities across Europe and beyond? Are you looking for a position in which you can set direction and help shape our company? If so, then you could be the newest addition to our team as a Digital Marketing Specialist
Be part of the movement – and play your part
About The Role
As a Digital Marketing Specialist, you will play a key role in driving the success of our three Baltic passenger routes by planning, optimising, and evaluating targeted digital marketing initiatives. Working closely with an agile route marketing team and supported by leading digital agencies, as well as partnerships with Google and META, you will help execute strategies that promote both our travel routes and onboard services. Your expertise will directly support our goals of customer acquisition and retention across the entire digital journey. This role will be a Fixed Term Contract for 6 months.
You will be responsible for
For this role, we're looking for someone with a relevant background in marketing, business, or a related field, and hands-on experience managing digital marketing platforms and channels. You should have a solid understanding of how to utilise these tools effectively to optimise performance, along with a genuine passion for digital marketing and a desire to keep learning and evolving in the field.
Language skills in Lithuanian, Latvian, Estonian, or Swedish would be a valuable asset, but not essential. Most importantly, you are analytical, organised, and proactive, able to manage your time well and meet deadlines. Strong communication skills are also key, as you’ll be working closely with colleagues from a variety of backgrounds and cultures.
We think the strongest teams are built on diversity and inclusivity. Contrasting opinions, varied skills and strong characters bring out the best in us all. And we cannot wait for you to join.
Working at DFDS
Join the movement and grow with us.
Be a valued member of a diverse team at DFDS and help drive change together.
While you’re with us, we want you to develop. At DFDS, we believe that development happens first and foremost through activities in the workplace. We will also offer training courses that can support you in your role, if needed.
Now about what we can give you. You’ll be able to access some fantastic benefits such as:
If you think your personality, skills, experience, and desire match this role, we’d love to hear from you. Please send us your CV as soon as possible, as we’re keen to meet potential candidates on an ongoing basis.
We look forward to hearing from you.
About DFDS
We operate a transport network in and around Europe with an annual revenue of DKK 30bn and 17,000 full-time employees.
We move goods in trailers by ferry, road & rail, and we offer complementary and related transport and logistics solutions.
We also move car and foot passengers on short sea and overnight ferry routes.
DFDS was founded in 1866 and headquartered and listed in Copenhagen.
Be part of DFDS and be part of the movement.
Be part of the movement – and play your part
About The Role
As a Digital Marketing Specialist, you will play a key role in driving the success of our three Baltic passenger routes by planning, optimising, and evaluating targeted digital marketing initiatives. Working closely with an agile route marketing team and supported by leading digital agencies, as well as partnerships with Google and META, you will help execute strategies that promote both our travel routes and onboard services. Your expertise will directly support our goals of customer acquisition and retention across the entire digital journey. This role will be a Fixed Term Contract for 6 months.
You will be responsible for
- Planning, implementing, and optimising digital campaigns across channels including paid social, programmatic display, SEO, SEM, and affiliate marketing.
- Collaborating with internal route teams and external agencies to align digital strategies with overall business goals.
- Utilising web analytics and performance data to evaluate campaign effectiveness and drive continuous improvement.
- Supporting customer journey mapping and optimisation to enhance both acquisition and retention.
- Ensuring brand consistency and strategic alignment in all digital content and advertising efforts.
For this role, we're looking for someone with a relevant background in marketing, business, or a related field, and hands-on experience managing digital marketing platforms and channels. You should have a solid understanding of how to utilise these tools effectively to optimise performance, along with a genuine passion for digital marketing and a desire to keep learning and evolving in the field.
Language skills in Lithuanian, Latvian, Estonian, or Swedish would be a valuable asset, but not essential. Most importantly, you are analytical, organised, and proactive, able to manage your time well and meet deadlines. Strong communication skills are also key, as you’ll be working closely with colleagues from a variety of backgrounds and cultures.
We think the strongest teams are built on diversity and inclusivity. Contrasting opinions, varied skills and strong characters bring out the best in us all. And we cannot wait for you to join.
Working at DFDS
Join the movement and grow with us.
Be a valued member of a diverse team at DFDS and help drive change together.
While you’re with us, we want you to develop. At DFDS, we believe that development happens first and foremost through activities in the workplace. We will also offer training courses that can support you in your role, if needed.
Now about what we can give you. You’ll be able to access some fantastic benefits such as:
- Life assurance cover
- Contributory company pension scheme
- Holiday Purchase Scheme
- Free ferry travel for up to 4 guests between Dover and Calais / Newcastle and Amsterdam with no limit on trips
- Full employee assistance programme including:
- Proactive financial, emotional, mental, and physical health care support including face to face counselling, fast 24/7 access to a GP, a second medical opinion and legal support for colleagues and their family.
- Huge range of retail discounts from high street and online retailers
- Cashback on health care including dental, optical, physiotherapy, prescriptions, specialist consultations and much more.
- Access to Breeze, our award-winning Wellbeing platform.
- Access to mental health first aid and opportunity to join support webinars with a focus on all areas of positive wellbeing.
If you think your personality, skills, experience, and desire match this role, we’d love to hear from you. Please send us your CV as soon as possible, as we’re keen to meet potential candidates on an ongoing basis.
We look forward to hearing from you.
About DFDS
We operate a transport network in and around Europe with an annual revenue of DKK 30bn and 17,000 full-time employees.
We move goods in trailers by ferry, road & rail, and we offer complementary and related transport and logistics solutions.
We also move car and foot passengers on short sea and overnight ferry routes.
DFDS was founded in 1866 and headquartered and listed in Copenhagen.
Be part of DFDS and be part of the movement.
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