IG Channel Manager - Crowdstrike (AWS Marketplace Focused )

Role Overview

Ignition Technology, an Exclusive Networks company, is seeking a strategic and partner-centric Channel Enablement Manager to lead the activation and growth of CrowdStrike sales via AWS Marketplace, with a strong focus on engaging and supporting local resellers across EMEA. This role is ideal for a channel leader who understands the dynamics of local reseller engagement and knows how to align vendor, distributor, and partner efforts into a single, scalable enablement motion.

You will be the "API" between Ignition Technology central teams, regional sales, CrowdStrike, and the local partner ecosystem—ensuring alignment, education, and motivation to drive AWS Marketplace adoption as a growth lever.

Primary Objectives

• Drive reseller engagement and buy-in for selling CrowdStrike via AWS Marketplace across EMEA.
• Equip local partners with the knowledge, tools, and support needed to confidently transact through cloud marketplaces.
• Ensure strong internal collaboration between vendor teams, channel sales, and support functions to deliver a unified partner experience.
  
  
  

Key Responsibilities

Local Reseller Engagement & Activation

• Identify, engage, and activate local resellers across EMEA with high potential for AWS Marketplace-led transactions.
• Serve as the strategic point of contact for reseller education around the AWS Marketplace opportunity and CrowdStrike’s commercial model.
• Deliver enablement sessions that address local market challenges, customer objections, and commercial nuances.
• Support partner GTM planning and execution at the country or regional level, tailored to local sales cultures and practices.
  
  
  

Partner Enablement & Sales Readiness

• Develop and scale a partner enablement framework, including sales toolkits, battle cards, training materials, and playbooks specific to AWS Marketplace and CrowdStrike solutions.
• Train partner sales and technical teams to understand DSOR, CPPO, and the business case for transacting via AWS Marketplace.
• Equip partners with real-world use cases, success stories, and co-sell scenarios to drive confidence in the marketplace model.
  
  
  

Cross-Functional Collaboration

• Act as the liaison between Exclusive Networks' Marketplace Cloud Desk, Center of Excellence, CrowdStrike regional teams, and local Ignition Technology sales teams.
• Ensure alignment across pre-sales, finance, and operations to support a frictionless partner experience.
• Share feedback from the field to continuously optimize processes, messaging, and partner programs.
• Must be flexible and available for travel across EMEA when required.
  
  
  

Marketplace Adoption & Sales Growth

• Drive incremental revenue by enabling resellers to position and transact CrowdStrike solutions via AWS Marketplace.
• Collaborate with CrowdStrike and Ignition Technology field sales to support joint pipeline development and opportunity acceleration.
• Support regional account planning and partner mapping to drive depth in key markets.
  
  
  

Key Performance Indicators (KPIs)

• Reseller Activation: Number of local partners onboarded, trained, and actively transacting via AWS Marketplace.
• Enablement Success: Number of partner enablement sessions, certifications, and sales-readiness completions.
• Pipeline Contribution: Value and volume of partner-sourced or partner-influenced opportunities across EMEA.
• Revenue Growth: Marketplace-attributed revenue by geography, partner tier, and product category.
• Partner Satisfaction: NPS or satisfaction scores from local partners on enablement, support, and commercial experience.
  
  
  

Qualifications And Skills

Required Experience

• 5+ years in channel sales, partner enablement, or ecosystem development within cybersecurity, SaaS, or cloud platforms.
• Proven ability to work with regional and local resellers across diverse EMEA markets.
• Experience working with cloud marketplaces, preferably AWS Marketplace and CPPO/DSOR models.
  
  
  

Skills & Attributes

• Strong written and verbal communication skills in English, suitable for business correspondence and client interactions.
• Strong communicator and relationship builder, especially with local partner sales teams.
• Deep understanding of two-tier distribution and regional channel dynamics.
• Ability to translate a global strategy into locally relevant actions.
• Highly collaborative, self-motivated, and capable of navigating complexity with ease.
• Strong commercial acumen and understanding of cloud/subscription economics.
  
  
  

Impact

This role will be instrumental in bridging the gap between cloud marketplaces and the traditional channel, helping local resellers across EMEA embrace AWS Marketplace as a modern and profitable sales route. Your enablement efforts will unlock new revenue streams, enhance partner loyalty, and position Ignition Technology and CrowdStrike as leaders in cloud-based cybersecurity distribution.

Our Benefits:

• 24 days holidays, increasing with service and we want you to take them .
• Your Birthday off
• Pay Care Scheme
• Workplace Pension
• Hybrid working environment
• Gym and café on site
• Free parking
• Drinks and snacks in the office and social events
• Supportive and engaging working environment
  
  
  

Good Luck !