Digital Marketing Executive

AXA UK


Date: 1 day ago
City: Royal Tunbridge Wells, England
Contract type: Full time
AXA- Global Healthcare are seeking a dynamic and results-oriented Digital Marketing and SEO Executive to join our growth marketing team. You’ll be responsible for developing and executing growth marketing strategies while optimizing our online presence through effective content production. You’ll blend of creative marketing skills, analytical thinking, and a strong understanding of SEO best practices.

At AXA we work smart, empowering our people to balance their time between home and the office in a way that works best for them, their team and our customers. You'll work at least 40% of your week away from home, at our Tunbridge Wells office.

We’re also happy to consider flexible working arrangements, which you can discuss with Talent Acquisition.

What you’ll be doing:

  • Implement product marketing tactics that align with business goals and enhance product adoption for insurance products.
  • Develop and execute B2C marketing assets, ensuring alignment with market demands and customer needs.
  • Create marketing collateral and sales tools to support product launches and drive customer engagement.
  • Craft compelling messaging and value propositions tailored to target audiences while adhering to regulatory requirements.
  • Collaborate with cross-functional teams to ensure timely delivery of assets for successful product launches.
  • Manage customer communications, including welcome and renewal documents, in partnership with the communications team.
  • Optimize website and landing page content for SEO, implementing best practices and link-building strategies.
  • Create and manage email marketing content to engage customers and support acquisition efforts.


Due to the number of applications we expect to receive for this role, we reserve the right to close this advert earlier than the listed closing date to ensure we’re able to effectively manage interest. Therefore, if you’re interested in joining us at AXA, please don’t hesitate to apply.

We know that some candidates may be discouraged from applying if they don't meet every requirement. If you’re excited by this job and the prospect of working at AXA but you’re not sure you tick every box, we’d still encourage you to apply.

What you’ll bring:

  • Experience in product marketing, SEO, and content writing, preferably in the insurance or finance industry focused on B2C.
  • Strong skills in content writing and copywriting, with the ability to adopt brand tone and guidelines.
  • Expertise in positioning and messaging with a customer-centric mindset.
  • Excellent project management and organizational skills, capable of managing multiple initiatives across various regions.
  • Strong analytical abilities to use data for informed decision-making and campaign effectiveness tracking.
  • Outstanding communication and presentation skills to influence and engage cross-functional teams and leadership.
  • Ability to prioritize tasks and work to tight deadlines while maintaining attention to detail.
  • Proficient in Microsoft applications, including Word, Excel, PowerPoint, and Adobe.


As a precondition of employment for this role, you must be eligible and authorised to work in the United Kingdom.

What we offer:

At AXA UK, we’re appreciative of the people who work for us and our rewards package is reviewed regularly to reflect that. You can expect to receive:

  • Competitive annual salary of up to £30,000
  • Annual company & performance-based bonus
  • Contributory pension scheme (up to 12% employer contributions)
  • Life Assurance (up to 10 x annual salary)
  • Private health cover
  • 25 days annual leave plus Bank Holidays
  • Opportunity to buy up to 5 extra days leave or sell up to 5 days leave
  • Wellbeing services & resources
  • AXA employee discounts


To apply, click on the ‘apply for this job’ button, you’ll then need to log in or create a profile to submit your CV. We’re proud to be an Equal Opportunities Employer and don’t discriminate against employees or potential employees based on protected characteristics. If you have a long-term condition or disability and require adjustments during the application or interview process, we’re proud to offer access to the AXA Accessibility Concierge. For our support, please send an email to [email protected].

Who we are:

Proud to be part of the AXA Group, AXA – Global Healthcare specialise in supporting the healthcare needs of globally mobile citizens, around the world. From a routine medical check up to a lengthy hospital stay, individuals and businesses have relied on the global support and protection we offer, for more than 55 years. Today, we support members living in more than 200 countries from our global hubs in the UK, Europe, Asia, India, USA and Middle East.

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